eggre.blogg.se - How to copy video from facebook

You need to be direct about what you want people to do. It can be the cherry on top of powerful creative imagery or videos. While Facebook is a very visual platform, sometimes the ad copy is actually the driving force in helping customers make a decision. The thumbnail image in a video ad is the still image people see before a video starts and after it ends.

Choose an enticing thumbnail or upload a custom image.

In one study of Facebook video ads, 41% of videos were almost meaningless without sound. According to Facebook, captioned video ads increase video view time by an average of 12%. To get your message to the people, add captions to all the videos shared on the social media platform.

Always add captions: Each video in the Facebook news feed is soundless by default.

The first few seconds are the most important.

Audience Network Native, Banner and Interstitial - 9:16.

Upload a video with the best ratio for where it’s showing: If you have a video of your product, create an A/B test where it’s used in place of your Facebook ad image. In fact, Bitelab did an experiment where they found that video ads bring in 270% more leads than images. Shoppers that watch videos are 1.81 times more likely to make a purchase, in comparison to non-video viewers. The right image can work wonders, but you’ll notice that a majority of ads are videos.

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